YouTube gets crafty with a 'hidden' skip button for ads
YouTube is trying to hide the skip button so you’ll watch more ads
YouTube is testing major changes to the skip button that seem to make it more difficult to find, so you might end up watching more ads.
YouTube gets crafty with a 'hidden' skip button for ads, but it's not all bad
It seems like YouTube is removing the skip button for the portion of the ad that isn't skippable anyway. Typically, skippable ads must run for a specific duration (five seconds) before the user can pass it off. The change on mobile devices shows a full bar for the ad's supposed "duration," which is likely just the portion users must see.
Hate YouTube ads? This key change will make you hate them even more
YouTube no longer shows a countdown timer when playing ads in its mobile app. The skip button now appears when the ad becomes skippable.
YouTube Is Testing A New Means To Prevent Ad Skipping And It Involves Hiding The ‘Skip’ Button
YouTube's potential removal of the ‘Skip’ button raises concerns about user experience amid increasing ad segments.
YouTube's latest ploy to force ads down your throat involves hiding the Skip button
YouTube appears to be testing a new method to prevent users from skipping ads by obfuscating the Skip button. The change seen by multiple users involves adding blackout squares over ads to hide the Skip button, potentially as part of a limited test.
YouTube Removes Countdown For Skip Ads Button
Android Police reports that YouTube has removed the countdown for skippable ads, making the skip ad button appear abruptly on mobile.
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YouTube Pushes Another Ad-Related Change; “Skip” Timer Is Gone
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